Soquel shares many of the great qualities that make California a desirable place to live.
California is the most populous state in the United States and is home to some of the world's most iconic cities, such as Los Angeles, San Diego, and San Francisco. It's known for its thriving economy and diverse landscapes, including beaches, deserts, and mountains. Immerse yourself in the state's history and traditions by visiting museums like the California Science Center and the Getty Center or attending worldwide renowned universities like Stanford University and the University of California, Berkeley.
There are also many outdoor recreation opportunities in the state, such as skiing in the Sierra Nevada Mountains, surfing along the Pacific Coast, and hiking in Yosemite National Park. There's something for everyone. Sports fans can enjoy cheering on the San Francisco 49ers (NFL), Los Angeles Kings (NHL), Los Angeles Dodgers (MLB), San Francisco Giants (MLB), Los Angeles Lakers (NBA), or Golden State Warriors (NBA). Also, check out famous attractions like the Golden Gate Bridge, Alcatraz Island, Disneyland, Hollywood, the historic city of San Francisco, and the mecca of Los Angeles.
With its warm and inviting climate, thriving economy, and high quality of life, Embrace the Golden State and discover why California is a great place to live.
As of August 2025, Santa Cruz County's rental market is competitive, with strong renter demand causing quick leasing times for well-priced units. Santa Cruz County's average rent is 44.4% ($1,141) higher than the California average of $2,567 and 107.2% ($1,918) higher than the U.S. average of $1,790.
| Unit Type | Average Rent | Monthly ChangeMonth Over Month Change | Yearly ChangeYear Over Year Change |
|---|---|---|---|
| 1 Bed | $2,755 | 2.6% ($69) | 5.4% ($157) |
| 2 Beds | $3,777 | 6.7% ($236) | 11.3% ($481) |
| 3 Beds | $4,740 | 4.8% ($219) | 0.2% ($8) |
| Cities within Santa Cruz County | Average Rent | Avg. Rent vs. Santa CruzAverage Rent vs. Santa Cruz County | Avg. Days on MarketAverage Days on Market |
|---|---|---|---|
| Santa Cruz | $3,858 | 4% ($150) | 36 days |
| Watsonville | $2,713 | 26.8% ($995) | 34 days |
| Capitola | $3,279 | 11.6% ($429) | 32 days |
| Aptos | $4,441 | 19.8% ($733) | 32 days |
| Scotts Valley | $3,491 | 5.9% ($217) | 30 days |
Explore rental prices, market trends, and availability in Santa Cruz County, CA.
Explore recent posts across our blog, which is curated for renters, landlords, and industry pros.
